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Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction

#type: Marketing communications
#locale: Budapest, HU
#partner: Pedrano Construction Hungary Kft.
Project

The partner requested the installation of centrally controlled LED displays of various sizes and locations within the 55,000 sqm area of Etele Plaza as well as its façade surfaces.

The expectations concerned the Fashion and Grand atrium, the western façade, as well as the playroom designed for children.

Challenge

We only managed to place the individual LED modules on the surface below the Fashion and Grand atrium using a uniquely designed and manufactured supporting structure.

The magnetic surface of the LED modules ensured the secure placement and fastening of the modules.

During the design and construction of the massive LED display on the outer front of the box on the façade - due to its size - we also had to use a uniquely constructed supporting structure.

In the case of the playroom the size and location of the pool where we had to install the LED floor were a given.

Thus to avoid any possible accidents and taking accessibility into account we installed the LED floor modules exactly flush with the floor.

Solution

During construction almost 4,500 pieces of high luminance *P4 resolution, flexible, rubberized IMs (intelligent LED modules) were installed piece by piece with exceptional precision under the atriums; on the upper western section in a length of 16.5 meters, on the lower section in a length of 43 meters, and on the eastern side in a length of 55 meters.

We installed an outdoor 30 sqm *P8 resolution **SMD technology LED display on the facade with the help of lifting equipment.

Into the playroom on the 3rd floor we installed a *P2,97 resolution 1.5 x 3 meter **SMD technology LED floor, on which visitors can play various games we develop, among others.

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All of the LED displays installed on the facility area can be controlled from a central server.

Every LED display can be accessed from the unified control interface and the video material can be easily / intuitively uploaded to the individual LED displays.

Our Digital Signage software developed in-house is able to transfer content to be displayed through 4 separate 4K outputs in real time.

We handle the LED devices and software of the Digital Signage system of the smart plaza as one interconnected system.

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We provided every information necessary for safe operation of the system to the operating staff members.

*P value (pixel distance): The LED modules are made with light-weight diodes, spaced 1.8 to 10 mm apart. The P value represents the relative value of the diodes, expressed in millimetres both in the vertical and the horizontal direction.

**SMD: The new-generation, recessed, cube-shaped LEDs are durable, highly visible from a distance, and provide a more enjoyable visual experience.

Project categories
Marketing communication
Event infocommunication
Technological elements of the project
Digital Signage system LED wall LED floor
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 1
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 2
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 3
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 4
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 5
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 6
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 7
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 8
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 9
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 10
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 11
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 12
Etele Plaza / Flexible LED Display and LED Floor - Smart Plaza Digital Signage System Design and Construction 13
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